Big-picture thinker.
Oxford comma stickler.

I'm a Brand and Creative Director with 16+ years directing work for global enterprises, growth-stage companies, and independent brands. I have strong opinions, high standards, and create brand moments that demand attention. I've overseen a global brand rollout, directed executive keynotes, built agency teams from the ground up, and still care deeply about whether the kerning is right and the ligatures are off.

I also live in the creative systems that make sure the work gets done right — protecting the quality of the work and the people doing it. Spreadsheets are my love language.

Off the clock, I'm wrangling two small feral humans and telling anyone who will listen that the minivan is cool again.

The proof

UKG Aspire

Butter Cannabis

UKG

Calyx Containers

MJBizCon

Calyx Concentrates

Somerled Designs

Brook Haven Farm